Every market mix are influenced by both internal and external factors playing a major role, for real estate, they intrinsically shape the value or valuation of such areas, Birmingham rent and rental services coupled with the sales market are hinged on some of the key factors, if you are buying a property or renting a property now or soon, this is your foundation guide v Location and Neighborhood Characteristics: The specific area or neighborhood within Birmingham can significantly impact marketing strategies. Factors like proximity to city centers, transportation links, schools, and amenities should be highlighted accordingly among your checks. Different neighborhoods may attract different target demographics, requiring tailored marketing approaches and messaging. v Property Type and Condition: The type of property (e.g., apartment, terraced house, new build) and its condition will affect the marketing strategies employed. For high-end or luxury properti